Processes of strategic planning of enterprise activity in the market of passenger transport services

Abstract

This article highlights that the development of public transport currently increases the level of mobility
of the population in the city and directly affects macroeconomic indicators. In addition, during the
research, planning processes consisting of 9 main stages of strategic planning of the activities of public
transport enterprises were proposed. Also, a block diagram of strategic planning of the company's
activities is proposed and divided into 4 blocks: "Analysis block", "Choosing an alternative strategy
option", "Strategy improvement" and "Strategy effectiveness assessment".